What I Like
Most of the homepage is just straightforward and fine, but the part that caught my eye was the video mixed in. And before you assume I’m from 1995, I can assure you I have seen videos on websites before.
But this is the only time that I’ve seen a video which looked like an image, and then full-screened itself without mixing in any controls. I also appreciate the lack of sound.
The mobile experience is a little different, but it’s still there.